CPD Programmes

What it takes to break into the China L & D Market (如何打入中国L&D市场)

Programme Fees:

Singaporean/PR: S$0.00 w/GST

AEN Member

Singaporean/PR: S$96.30 | Others: S$321.00 w/GST

Non-AEN Member

Grace Zhu (Ms)

Speaker

2.5 hours

Duration

This is a fully online session conducted via ZOOM.  Participants can participate in the session from any venue of their convenience with a laptop / device that is compatible with ZOOM.  More details on participating in the session will be send to the confirmed registrants.

 

Notice

 

Participants are required to bring along a smartphone, tablet or laptop to access online content.

 

What is this programme about?

Given that China is the second largest economy in the world, the learning and development market in China is huge. It is a great opportunity for Adult Educators from Singapore to meet the Learning and Development needs there.

Unfortunately, Singapore trainers have problems conducting training in Mandarin even though many are bi-lingual. On top of this, there is a need to understand the culture of the local learners when conducting a workshop, how they behave and what are the expectations of the trainer. And when engaging the learners in discussions, there is a need for the Adult Educator to be up to date on the business environment in China.

In this 2.5-hour session where professional L&D consultants Grace Zhu will share with you:

  • What is the China L&D Market?
  • What is the Go-To-Market Plan to break into this market?
  • How will bilingual Singapore-based trainers be able to break into this market?

If you want to have a piece of the huge China L&D Market, don’t miss this opportunity to work with a group of like-minded professionals and “Hunt as a Pack”.

Please note that this session will be conducted in English and primarily Mandarin. Remember, you don’t have to be good to start, but to be good you have to start! 

中国是当今世界第二大经济体, 中国的学习和发展市场是巨大的。对于新加坡的成人教育工作者来说,是一个很好的机会去分享他们的专业技能,知识、和经验,进而满足那里的学习和发展需求。

不过,尽管许多新加坡培训师都精通中英双语,他们在使用华语进行培训时,还是会遇到了一些挑战。除此之外,在举办研讨会时,还需要了解当地参与者的文化,他们的行为方式以及对培训师的期望;在与参与者讨论时,培训师需要了解中国的商业环境背景。

请加入我们2.5小时课程,专业的L&D顾问Grace Zhu将与您分享:

  • 中国L&D市场
  • 打入这个市场的市场计划
  • 新加坡双语培训师如何能够打入这个市场

如果你想拥有一个巨大的中国L&D市场,不要错过这个与一群志同道合的专业人士和团队一切追逐和合作的机会。

请注意,本次课程将以英语和华话进行。记住,你不必一切都做好了才开始,但要想做好,你必须开始!

 

What does it cover?

 

By the end of the seminar, participants will be able to:

  • Understanding the China L&D market
  • Go-to-Market strategies for the China market
  • Sharing and coaching from the experienced trainers
  • Demo and group activities for constructive feedback for improvement

在研讨会结束时,参与者将能够:

  • 了解中国L&D市场
  • 中国市场的上市策略
  • 经验丰富的培训师的分享和指导
  • 演示和小组活动,并提供建设性反馈和改进建

 

Who is it suitable for?

 

This programme is for professionals in:

  • Adult Education whose work relate to learning analysis, curriculum design, courseware development, learning facilitation, assessment of competence, learning technology integration and providing consultancy services to drive business performance.
  •  All AEs who are proficient in both Chinese and English, with ACTA certification, and has an executable 2-day English workshop, planning to conduct the same workshop in Chinese in China

该计划适用于以下专业人士:

  • 所有AEs精通中文和英文,并获得ACTA认证,并有一个可执行的为期2天的英语研讨会,计划在中国举办同样的中文研讨会

 

Fees & funding

AEN Member Singaporean/PR Non-AEN Member Singaporean/PR Non-AEN Member Others

Total programme fee

Complimentary

S$96.30

S$321.00

To register for AEN membership, please click here.

The 90% course fee discount for CPD programmes is only applicable to an AEN Member who is either a Singapore Citizen or Permanent Resident. Foreigners will not be entitled to this discount even if they are AEN members.

Programme fee covers training and assessment. The fee is inclusive of prevailing GST and subject to changes.

 

About the speaker

 

Grace Zhu

L&D Consultant

Ms. Grace Zhu Xinhong is a Professional L&D Consultant, an Associate Adult Educator and an ACTA-Certified trainer. Grace has more than 20 years of regional L&D experience with Microsoft, Agilent and various MNCs in Singapore.

With the strong background both in Singapore and China, Grace would like to leverage her regional L&D experience and provide a platform for Professionals from Singapore sharing their skills, knowledge and experience with Professionals from China, while deepening their professional skills and enhancing their competitiveness in the international market.

Before staring as a freelance AE, Grace worked 4 years as a regional L&D specialist and master trainer in Microsoft Singapore and 8 years as a training manager in Arvato Singapore.  She worked closely with the partners in TNA and designed the effective learning solutions to drive performance improvement. Grace has successfully designed and facilitated TTT programs with ROPES process and new hires programs in China and Vietnam and has achieved great customer satisfaction results.

Grace is passionate to work with SMEs in various industries to understand their business challenges, design and facilitate the most effective learning solutions to support business improvement.

 

Grace Zhu, 朱心红女士是一名专业的L&D顾问,一名成人教育者和ACTA认证培训师。Grace在新加坡拥有超过20年的区域L&D经验,并在微软,安捷伦和其他跨国公司服务过。她希望利用她的中新背景和区域L & D 经验, 为新加坡培训师提供一个与中国专业人 士分享技能、知识和经验的平台.

在担任自由职业者AE之前,Grace曾在微软新加坡担任区域L&D和培训师4年,在新加坡Arvato担任客户支持中心培训经理8年。她与区域合作伙伴密切合作,设计了有效的学习解决方案,以提高服务绩效。格雷斯通过ROPES流程成功设计了中国和越南的新员工培训计划和TTT计划,并取得了很好的客户满意度结果。

Grace喜欢旅游,阅读和烹饪。

Grace热衷于与各行各业的中小企业合作,了解他们的业务挑战,设计并促进最有效的学习解决方案,以支持业务改进。