Social Media 301 for Designing and Marketing Your Learning Programme

Lecturer iconSteven Koh (Mr)
Course Duration: 7 hours
Singaporean/PR
AEN Member
Total Course Fee
S$85.32
Non-AEN Member
Total Course Fee
S$255.96
Others
Total Course Fee
S$853.20

*The fee is inclusive of prevailing GST and subject to changes.

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Course Dates

For groups of at least 15 people, customised run dates are available, contact us via the form below for more details.

No Schedules Available.

What to to bring: A laptop computer with a Facebook account.

Notice

This is a fully online session conducted via ZOOM. Participants can participate in the session from any venue of their convenience with a laptop that is compatible with ZOOM. More details on participating in the session will be send to the confirmed registrants.

What Is The Session About?

The programme is designed for AEs who aspire to design and market their learning programs to corporate clients locally and internationally. It is a one-day exciting learning journey where AEs can master useful skills in course designing and effectively utilise social media to build their business in corporate training.

 

Through a step-by-step guide, the AEs will identify their passionate topic, design the programme overview, lesson plan, learner’s guide and slides. They will also design social media marketing plan to market & pitch to corporates.

 

The workshop includes useful hands-on and practical coaching with lots of social media tips from real industry experience. At the end of the session, the learners will take away a complete guide with templates to design and market their programmes to corporates.


What Does The Session Cover?

By the end of this programme, participants will:

Identify their passionate topic for speaking
Design the programme overview
Design the lesson plan
Design the learner’s guide and slides
Market the programme online through social media
Market and pitch the programme to corporates and providers

Who Is It Suitable For?

  • Adult Education: Individuals involved in llearning design, curriculum development, learning facilitation, assessment of learning competence, learning technology integration and providing consultancy and advisory services to drive business performance
  • Learning Management: Individuals involved in the management or support of learning programmes, systems and technology management and implementation, quality assurance of learning programmes and driving business development

Course Funding and Policies

Payment

Please proceed to make payment via eNets/credit card (VISA or MasterCard) at the end of the registration process. Kindly note that the system will automatically cancel the registration if full payment has not been successfully processed by 11.59pm (Singapore Time) on the same day of the registration. You will have to reapply for the course, subject to availability of vacancy at the point of your re-registration.


Additional Funding Available, If Applicable

Singaporeans aged 25 years old and above are eligible for SkillsFuture Credit which can be used to offset the selected programmes' fees for self-sponsored registrations only.


Please note the submission period for your SFC claim via MySkillsFuture needs to be within 60 days before the course start date (date inclusive). If your course start date is more than 60 days from the date of SFC application, the SSG-SFC portal would reject your application. In this case, you would need to pay the full course fees at the end of your course application.


Rescheduling

Request for rescheduling imust be submitted to IAL 2 weeks before the commencement of programme. Reschedule requests that come mid-way through training has to be supported by valid reasons; substantiated by references as evidence; such as a doctor's note; or a hospitalization chit.


Please submit your request to reschedule your course here. A non-refundable administrative fee of S$54.00 w/GST ($50) applies for the request and the next available slot will be offered


Withdrawal

Request for withdrawal from a programme is subjected to review by IAL and the decision is final. IAL reserves the right to request for supporting document(s). A non-refundable administration fee of S$54.00 w/GST ($50) is applicable for withdrawal request. If the withdrawal notice is given less than 2 weeks before the programme start date, the paid fees will not be refunded.


Corporate Run

For dedicated corporate runs with a contract signed with IAL, billing and payment will follow the terms of the signed contract. Otherwise, payment would be expected upon registration.

About The Speaker

Steven Koh (Mr)

Steven Koh (Mr)

CEO | Glearn Training & Consultancy

Steven Koh is a specialist adult educator (SAE) with over 30 years of industrial and management experience in the TAE industry as a speaker, learning facilitator, curriculum designer, work learning specialist and business consultant. He has developed and delivered many excellent training solutions and programmes for established organisations and top brands across a wide range of industries.

 

He is an experienced edupreneur who has started his first training business in 1994. His training company and programmes have equipped many senior management, managers and executives with excellent attitudes, skills and knowledge to excel in the highly competitive global economy. With a passion to share his experience, Steven grew his business to offer executive coaching and mentoring to CEOs, directors and senior managers in organisational management and development.

 

Currently, he is an AE mentor with IAL. Over the last few years, he has mentored many adult educators to start and grow their training businesses by sharing his entrepreneurship experience. In 2015, he has founded the Community of Learning (Singapore), a Facebook group. The community is currently a vibrant social learning community online with over 5000 leaders, professionals and adult educators. Many of them are edupreneurs.

 

Steven has a very good understanding of the TAE industry and a rich set of business experience. He is passionate to help other AEs to learn and do well as an edupreneur. He has conducted the ACLP programmes and delivered many continuous development programmes (CPD) for AEs at IAL.